Talent Marketing Analyst

  • Muntinlupa City, Metro Manila, Philippines
  • Full-Time
  • On-Site

Job Description:

Department: Human Resources – Talent Acquisition

Reports To: Talent Acquisition Manager

Location: Alabang (On-site), Muntinlupa City, Metro Manila, Philippines

About Pinnacle Intelligence:

Pinnacle Intelligence is at the forefront of transforming the automotive retail industry. We provide AI-powered, sustainable, and scalable digital solutions designed to engage customers, accelerate sales growth, and elevate the entire auto retail value chain. Our mission is to revolutionize the automotive retail industry through intelligent technology, unlocking dealerships' full potential and setting new standards of efficiency, profitability, and market leadership. We are dedicated to powering the future of auto retail with AI, Data, and Automation, driven by intelligence at every turn.

Position Summary:

The Talent Marketing Analyst supports the execution of employer branding and recruitment marketing initiatives that strengthen Pinnacle Intelligence's ability to attract top talent. This role is responsible for creating engaging visual content, supporting digital campaigns, analyzing marketing performance, and helping maintain a consistent employer brand presence across multiple channels.

This position is ideal for a creative and data-driven professional who can shift into high gear to meet evolving hiring demands, accelerate with precision by leveraging analytics and targeted content strategies, and steer with integrity and respect by authentically representing Pinnacle Intelligence's culture, values, and employee experience. The Talent Marketing Analyst will collaborate closely with Talent Acquisition, Marketing, and other stakeholders to enhance candidate engagement and support recruitment goals.

Key Responsibilities:

Employer Branding & Content Development

  • Support the development and execution of employer branding initiatives across social media, digital platforms, and recruitment channels.
  • Create engaging content including social media posts, graphics, videos, and recruitment marketing materials.
  • Ensure brand consistency across all talent marketing assets and communication channels.
  • Assist in maintaining employer branding content calendars and campaign schedules.
  • Collaborate with the Talent Marketing Specialist to promote company culture, employee value proposition, and career opportunities.

Digital Marketing & Recruitment Campaign Support

  • Assist in the execution of recruitment marketing campaigns across LinkedIn, Facebook, Instagram, job boards, and other digital channels.
  • Monitor campaign performance and provide data-driven recommendations to improve engagement and conversion rates.
  • Support paid advertising efforts and help track campaign effectiveness and ROI.
  • Conduct research on industry trends, talent market conditions, and competitor employer branding strategies.
  • Engage with online audiences by monitoring comments, messages, and candidate inquiries in a professional and respectful manner.
  • Assist and conduct video and photo shoots for employer branding, recruitment campaigns, company events, and employee engagement initiatives

Video Editing & Graphic Design

  • Create and edit recruitment marketing videos, Internal Communication, and employer branding content.
  • Design graphics, digital advertisements, banners, presentations, and other visual assets to support talent attraction campaigns.
  • Utilize creative storytelling techniques to enhance candidate engagement across digital channels.
  • Ensure all creative materials align with Pinnacle Intelligence's branding standards and messaging.

Analytics & Reporting

  • Track and analyze social media, website, and campaign performance metrics.
  • Generate regular reports on engagement, reach, candidate attraction, and campaign effectiveness.
  • Identify trends and opportunities to enhance recruitment marketing efforts through actionable insights.
  • Support the Talent Marketing Specialist in measuring the success of employer branding initiatives and talent attraction campaigns.

Talent Acquisition Support

  • Partner with recruiters to promote job opportunities through targeted digital campaigns.
  • Assist in sourcing-related marketing activities, including talent community engagement and pipeline-building initiatives.
  • Support recruitment events, career fairs, virtual hiring campaigns, and employer branding activities.
  • Help maintain a positive candidate experience through timely communication and effective content delivery

Skills & Qualifications:

Required:

  • Bachelor's degree in Marketing, Communications, Multimedia Arts, Advertising, or a related field.
  • 1-2 years of relevant experience in digital marketing, content creation, social media management, employer branding, recruitment marketing, or multimedia design.
  • Must have experience using Adobe Premiere Pro for video editing and production.
  • Proficiency in Adobe Photoshop and Adobe Illustrator for graphic design and visual content creation.
  • Working knowledge of social media platforms and content management best practices.
  • Familiarity with digital marketing analytics tools such as Google Analytics, Meta Business Suite, or similar platforms.
  • Strong creative design, video editing, and visual storytelling abilities.
  • Excellent written and verbal communication skills.
  • Strong organizational skills with the ability to manage multiple projects and deadlines with precision.
  • Demonstrated ability to collaborate effectively with cross-functional teams while maintaining professionalism, integrity, and respect.
  • Eagerness to learn, adapt, and contribute innovative ideas in a fast-paced environment.

Preferred:

  • Experience supporting Talent Acquisition, Recruitment Marketing, or Employer Branding initiatives.
  • Knowledge of SEO, social media advertising, and content optimization strategies.
  • Experience creating short-form and long-form video content for digital platforms.
  • Experience in using various editing tools, such as Canva, CapCut, other platforms.
  • Experience working in BPO, technology, automotive, or workforce solutions environments is an advantage.

Why Join Pinnacle Intelligence?

At Pinnacle Intelligence, we believe in empowering our people to shift into high gear, accelerate with precision, and steer with integrity and respect. You'll be part of a dynamic team that values creativity, collaboration, and growth. We offer competitive compensation, professional development opportunities, and a culture that celebrates success.